On the list of the largest privately held companies in America, this multi-billion dollar industrial packaging company was in need of a new brand direction in order to organize its many and varied tentacles into an even broader-reaching, more organized marketing entity.
There is really nothing in the world this company cannot bind, wrap or package—and nobody in the world that this company cannot provide services to. No small task, Street Dog took common materials they deal in, on a worldwide scale, and literally fashioned a brand presence and industrial packaging marketing that spans the globe.
They now have a new marketing strategy and creative executions which translate their brand and its benefits into the countries and languages they work in. From a tech standpoint, Street Dog built a more solid web platform to which they will migrate their old site (and build onto in the future). Furthermore, we have provided extensive global search engine planning for them to implement with our guidance.