This client is a bold, new, wireless ISP who entered a new market and is geared-up to compete with big communications entities in the very competitive internet service provider category.
Street Dog Digital conducted market research of potential customers to sync the company’s brand truths with their potential customers and industry trends. Thus, a new logo was designed and a brand personality was created, based on who they are as a company. We also named their product offerings. The marketing tactics include direct mail, outdoor, an Active Content™ site (sibling to their corporate site), social media, vehicle graphics, various brochures and customer materials.
NEXTLINK is now positioned to lead their marketplace and is far exceeding quarterly goals.